In this inspiring episode of Small Business Moms podcast, host Laura McLean sits down with Ashley Aubuchon Arcand—an accomplished IBM leader and small business owner of My Advocate. Ashley shares her journey from teaching soft skills at a community college to empowering over 80,000 professionals through career coaching and corporate training. She dives into the transformative mindset shift of replacing "Why me?" with "Why not me?" after learning her daughter Margo’s diagnosis of Down syndrome. This powerful perspective has not only shaped her personal life but also serves as a guiding principle in her business approach. Ashley encourages listeners to embrace challenges, express gratitude, and live in the moment while still planning for growth.

Ashley also offers actionable strategies for self-promotion and showcasing value. She discusses the importance of leveraging testimonials and data to highlight your impact authentically, along with practical tips like using “we” language to feel more comfortable sharing achievements.

Tune in to learn how these tools can boost your confidence, grow your business, and help you connect with clients. 

Connect with Ashley Aubuchon Arcand:

Website: https://www.myadvocateblog.com

Instagram: https://www.instagram.com/aubielove/

LinkedIn: https://www.linkedin.com/in/my-advocate

To Connect with Small Business Moms:

Let's Be Business Besties - Join us today: https://www.smallbusinessmoms.com/letsbesocial

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Instagram: https://www.instagram.com/smallbusinessmoms/

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